Yesterday, Daisy Whitney posted this tweet…
Hi Bloggers and Readers and Librarians! If you liked When You Were Here, please leave a review on Amazon or BN! They help so much!
— DaisyWhitney (@DaisyWhitney) June 6, 2013
And of course it got me thinking. Reviews ARE important. Really important. We live in a media and statistical world, at least until the zombie apocalypse comes. This means that review are right behind the act buying the book in importance to an author’s success.
Kinda cool. Kinda scary. But here’s how I’ve been visualizing it. It’s like surface space…
In today’s social media age, a book without reviews is like a flat piece of paper. It’s there, but it has trouble standing out. Add reviews (positive or negative) and the book starts to become more visible and textured. It’s surface space appears to expand and it catches the eye. There are more options to touch the surface. Yeah, I went there LOL!
The truth is, authors need your reviews, just as much as we need your word-of-mouth recommendations.
This, of course, got me thinking about effective marketing strategies. The world is a busy place. Who has the time to write a review when there are a zillion other things we could be or should be doing. I’m guilty of this myself. In such a busy world, is there an incentive to get those fingers typing?
I didn’t have to look far for a great idea. My wolf pack sister, Jennifer Iacopelli (debut author of GAME. SET. MATCH.) and her publisher Coliloquy came up with this…
GSM Review Raffle: be in the 1st 100 reviewers! Win a $200 Amazon GC or a $50 GC from @smashingonline! #OBXers amazon.com/Game-Match-Ten…
— Jennifer Iacopelli (@jennifercarolyn) May 14, 2013
I LOVE the idea! So here’s what I’m going to do…
I would love to increase the number of reviews on my Amazon TOUCHING THE SURFACE page and my Barnes & Noble TOUCHING THE SURFACE page. If you write a review of TOUCHING THE SURFACE for Amazon, you’ll entered to win a $100 Amazon gift card. If you write one for Barnes & Noble, you’ll be entered to win a $100 Barnes & Noble gift card. If you’ve written a review on Goodreads already, all you have to do is post it to Amazon and Barnes & Noble for two entries. If you write one review for Amazon, it can also be posted on Barnes & Noble or visa versa. One review (that you may have already written) gets you entered once or twice for a gift card.
In order to make sure I can reach the winner, use this Rafflecopter to record your entry. The contest will be open for the whole summer. And I’ll be posting it on my website home page so it’s easy to follow.
a Rafflecopter giveaway
Thanks so much for taking the time to do this. And if you have other authors that you love and you’d like to see them continue to put books on the shelf, help them out with a review. They will love you so much, they want to share their chocolate with you. I’m serious.
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[…] have to write one review, but each post will get you a chance to win a $100 gift card. You can read HERE for more details about the […]
[…] Now, if you have already read and loved Touching the Surface, Kimberly Sabatini is running a contest this summer for YOU to win a giftcard to Amazon or Barnes and Noble. All you need to do is post your review on either of the two sites. Find all the details HERE. […]